Rubric: The best invetion ever, and how to advertise it

Quantitative Results:

1.Is the idea completely original or does it remind you of something you've heard or seen before? (For example in a movie, series or comic)
1
Not original
2
Not too original
3
Somehow original
4
Quite original
5
Completely original

2.Would you buy this product?
1
No way!
2
I'm not quite sure
3
Maybe
4
Definitely!

3.Do you think they have correctly explained the function and characteristics of the product?
1
No, they don't
2
Not quite good
3
Quite good
4
Very good

4.Do you think that the form of the product suits its function? / Do you think its packaging or form is attractive and original?
1
Not at all
2
Somehow but not too much
3
Yes
4
Definitely!

5.Do you think that graphically it is a well presented product? Do you think they have used the right software to create it?
1
No
2
Not too much
3
Somehow it is/the did
4
Absolutely

6.Do you think the team has worked above average to create it?
1
No
2
Not too much
3
Somehow they did
4
Definitely

7.Do you think the advertising campaign is effective?
1
Not at all
2
Not quite effective
3
Somehow effective
4
Yes it's effective

8.Is the slogan original, catchy and effective?
1
There is no slogan
2
It's copied (not original)
3
It's not too effective
4
It's quite good
5
It's great!

9.Is the print ad original?
1
Not at all
2
Not too much
3
Somehow original
4
It's quite original
5
It's very original

10.Is the print ad well designed?
1
There is not a print ad
2
Its a mess!
3
It's not very good
4
Not bad, but not quite good
5
It's quite good
6
It's very good

11.Do you think the group has worked above average to create it?
1
Definitely not
2
Not too much
3
It's on average
4
It's above average
5
It excels over all of them

12.Is the TV commercial well explained?
1
They didn't do it
2
I didn't understand what they wanted to do
3
It is well explained
4
Cristal clear

13.Do you think the commercial encourages the purchase of the product?
1
Not at all
2
Not too much
3
Yes it does
4
Definitely! I'd run to the shop to buy it!

14.Do you think the comercial it's more original than the average of the ads you've seen on television?
1
It's not original at all
2
It's on average
3
It's above average
4
It's really original and innovative

15.Do you think the overall presentation of the project has been good enough?
1
It was disappointing
2
The should have rehearsed more
3
It was quite good
4
It was more good than enough

16.Do you think this project is better than yours?
1
Not even close
2
Not better but not worse
3
I have to admit that it is better than ours
4
Much better than ours

This item is necessary to pass the rubric